Digital Marketing Therapy Podcast Archive

Ep 72 | Taking your In Person Events Online

Just because you can't meet in person doesn't mean you cant have impactful and engaging events online! If you're struggling to figure out how to take your fundraising events, or the services you provide, online, then this is the episode for you! I'm sharing some ways...

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Ep 71 | Keep your Team Connected While Working Remote

Don't freak out about being a remote office. It might be going on longer than we expected but with some simple adjustments you can make it work! It can be tricky to navigate working and leading teams when everyone is working remotely. But with a few simple tools, you...

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Ep 70 | 4 Reasons NOT to use Email Marketing

Don't be scared to start email marketing. It's a powerful tool in your marketing toolbox and there is not better time than now to get started! Email marketing is one of my favorite things. But it's also something I get push back on quite a bit from all types of...

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Ep 69 | Reforecasting to Move Your Organization Forward

So you know, when you're fundraising if you really want to have integrity behind that, you have to know your numbers and you, you it's more than just a dream, you really have to be able to go into documents and be able to say, you know, here's how money is going to be...

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Ep 68 | Use your Existing Audience to Promote for You

I look at a promo kit is that there are sort of two tracks that you can go down, you can have one overarching promo kit that I recommend everybody has. And that's just about your organization. That's the bread and butter of what you do, how you do it, why you do it,...

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Ep 66 | Using Social Media Fundraising Tools

Anyone that has used Facebook in the last year or two has most certainly seen a Facebook fundraiser. You know, its those posts when you open up your feed and you see that your friend or your family member has launched a Facebook fundraiser in support of an...

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Ep 65 | 3 Ways to Jumpstart your Online Fundraising

Now I would love to see every single nonprofit have a blog on their website. Why?   Number one, it shares information with your audience that's relevant that might make that decision for is this the nonprofit that I want to be a donor at? Is this the after school...

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Ep 64 | Why We're Pivoting our Business and Should You?

And as I started to sit with kind of what was happening in the world around us and my background, I realized that I really wanted to get back to serving nonprofits. And it just felt good to me. And because fundraisers were being canceled, and because and you know,...

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Ep 63 | Time to Jump Into LinkedIn

My favorite feature on LinkedIn has got to be their lead forms that they have. So a lot of our campaigns use the lead forms, they're very similar to the Facebook lead forms. But you know, the value of LinkedIn is that everyone has their company name and job title...

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Ep 62 | Staying In Front of Your Audience

How will you stay in front of your audience so that they're ready to buy when you're ready sell? If you're short on ideas, I'm giving you 3 in this quick episode. Staying in front of your audience is so important, even if you aren't selling right now. And these three...

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Ep 61 | Getting Started with Instagram Stories

Instagram stories are a great way to get to know your audience better and for them to get to know you. Don't be scared - just get started! And in this episode we're sharing how. Creating Instagram Stories doesn't need to be scary or complicated but you just need to...

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Ep 60 | Getting Your Schedule Organized

Don't let your calendar take hold of you. You're in charge. And here's how I do it. I haven't been that consistent with my content lately - and it's been driving me nuts. Going into week 5 of staying at home, with the whole family, has had its ups and downs. And now...

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Ep 59 | Getting Started with Facebook Ads

I think that if you have it in your budget, you should absolutely be running ads right now. Because one of the things that Facebook has said, one of the things that I've seen, like, Google and so many other people saying is that because so many of us are online right...

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Ep 58 | My Dad and Business Part II: Innovation

The one challenge you have with trying to protect the planet, not use plastic, all of those things, is that at the end of the day, the consumer has to decide if that's important. And, whether it adds cost or it adds inconvenience or whatever change it makes, in...

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Ep 57 | My Dad and Business Part I : Entrepreneurship

The one thing that remains a contstant for most of us is our values.  So even though we didn't know how to respond to the things that are outside of our control, the one thing we can do is stay true to our own character, who we are as an individual, who we are as a...

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Ep 56 | 3 Rules When Creating Blog Posts

Get my 3 things to consider when creating blog content for your website. Content is a crucial part of your website from a customer experience point of view as well as for SEO.  So in this episode, I'm sharing these quick tips you'll want to think about when putting...

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Ep 55 | My Tips When Working From Home

My kids eat all day long. So I like to again, like I said, number one, communicate with them on here's where the snacks are. I don't need you coming in and talking to me all day. So having healthy snacks that are available, having fruit that's already washed and ready...

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Ep 52 | A Week in the Life

I'm sharing my "typical" week with you in hopes it'll help you out, and maybe you'll even be able to give me some ideas about how to be more efficient! Hitting you up with what my week looks like.  I did say that I'd go through Saturday - but it looks like you get me...

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Ep 51 | Online Courses with Debbie Hodge

Have you ever thought about creating an online course? Don't do a thing till you listen to this episode!!! Starting an online course is no easy task.  So before you go down that road, learn what you need to consider before you start the process. What You'll Learn...

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Ep 50 | Celebrating your Wins

I'm celebrating 50 episodes, what are you celebrating? What You'll Learn When you're running a business, it's hard not to remember to celebrate your wins.  Since I just hit 50 episodes, I thought I'd take this opportunity to celebrate with you.  And encourage you to...

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Ep 49 | Balancing Work and Home Life

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Do you work from home and struggle to keep work and home separate?  I brought my daughter in (for a bit) to chat about this. What You'll Learn Working from...

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Ep 48 | ADA Compliance – Down and Dirty

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Time for the down and dirty of ADA compliance. What You'll Learn ADA stands for the Americans with Disabilities Act.  Portions of this relate to websites as...

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Ep 47 | Repurposing Content with Darcy Sullivan

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Don't stress about creating new content all the time.  Repurpose the content you have!  We'll share how. Content, content, content!!!  Yes, it's important,...

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Ep 46 | Affiliate Marketing Introduction

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Ready to make some extra income? What You'll Learn Affiliate marketing is a great way to make a little extra money recommending products you already share. ...

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Ep 45 | Guest Podcasting with Kelly Glover

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Have you always wanted to be a guest on other people's podcasts?  Then this is the episode for you! Thinking about starting a podcast but maybe want more...

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Ep 44 | Monthly Website Maintenance

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Website maintenance doesn't have to be hard, but it must be done.   Maintaining your website is like maintaining your car.  It should be done on a regular...

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Ep 43 | How to use Analytics to Make Decisions

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Have you ever looked at your Google Analytics and had no idea what to do with it?  You're not alone!  We're breaking it down in this episode. How often do...

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Ep 42 | Repurposing Content

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Do you struggle with how to maximize your content?  Time to repurpose it! Repurposing content can look like a few different things.  In this episode we're...

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Ep 41 | Grow your Email List with Quizzes

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Having a robust email list helps you grow your business...but how do you get people on your list?  I'm chatting with Linda and Wendy about how quizzes can...

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Ep 40 | Why use SquareSpace?

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories While we love WordPress we know it's not the only viable option out there.  So in this quick episode we talk about another option - SquareSpace. SquareSpace...

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Ep 39 | Crafting your Key Messages with Christy Lawrence

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategoriesWhat are you currently doing with your digital marketing strategy?  Let us know in the comments below! Sales and Marketing belong together.  You can't have...

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Ep 38 | New Years Resolutions

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories What are your thoughts on resolutions?  Do you like them or hate them? Kick off your business goals and resolutions with the Business Accelerator Workshop in...

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Ep 37 | Meet my Business Besties

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Meet the people in my life that help me with my business on a regular basis. They are local here with me and we support each other and keep each other...

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Ep 36 | Why use WordPress?

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Choosing the platform your build your website off of is super important. So in this Fast Fact Friday I'm sharing why we choose WordPress for our website...

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Ep 35 | Starting a Podcast with Katy Ipock

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Katy Ipock has thought about starting a podcast for a long time and she finally pulled the trigger!  We're chatting why now and how she can promote it to a...

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Ep 34 | 3 Core Elements your 1 Page Website Needs

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Your website doesn't have to be crazy!  It just needs to clearly define who you are.  So in this episode I'm giving you the core elements for building your 1...

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Ep 33 | Thinking Outside the Box with NonProfit Fundraising

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Non-profit fundraising can be difficult.  But coming up with a unique idea can really help excite your existing audience and bring in new ones.  Waldorf...

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Ep 32 | Why Content is Important in 2020

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Creating content is important.  But remember, it's all about quality, NOT quantity. Welcome to the first Fact Fact Friday podcast. Why is content important...

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Ep 30 | Revamping your Website with Eva Klein

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories In this episode I talk with Eva about the redesign of her website.  We talk about what to pay attention to, how to use Google Analytics to make informed...

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Ep 29 | Start Planning for 2020

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Are you planning for 2020 yet? I love planning things.  Some of my favorite things are strategizing clients. But you can come up with all the ideas and if...

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Ep 28 | Start Your Podcast with Krystal Proffit

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Always wanted to start a podcast, but don't know where to get started?  Krystal Proffitt is here to break it all down for you. Krystal teaches people how to...

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Ep 25 | Taking Advantage of the Holidays

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Q4 is full of holidays from Halloween to Thanksgiving to Christmas.  I'm giving you ideas to take advantage of the holidays even if you aren't an eCommerce...

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Ep 24 | Sales Funnels with Cody Burch

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Sales funnels are a word you hear thrown around all the time.  And you probably have them in place, you just don't even realize it! If you've heard sales...

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Ep 23 | I'm in Launch Mode

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories I'm excited to share what it feels like in my world when I'm launching and when I'm not! As I'm recording this episode I'm right in the middle of launch...

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Ep 22 | How to Leverage Social Media with Kellye Dash

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Creating your social media strategy can be stressful.  My advice, don't overcomplicate and do too much.  I chat in today's episode with Kellye Dash about how...

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Ep 19 | Questions To Ask Before Signing a Website Contract

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Don't get stressed out when it comes to hiring someone to build out your website.  Ask a few simple questions and you'll be on your way! It makes me sad when...

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Ep 17 | My Top 11 Tools I Use to Run My Business

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories I'm sharing my favorite 11 tools, and maybe a bonus tool or 2.  I want to know what tools you can't live without.  Leave them in the comments below! I'm...

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Ep 16 | Fighting Perfection

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Do you battle with perfectionism?  Then this episode is for you!  I'd love to hear in the comments below what your biggest struggle with perfectionism is!...

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Ep 14 | How to Create Sales Funnels

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Sales funnels - ick!  They can be so overwhelming.  Hilary Sutton had lots of questions and I'm sure they'll resonate with you!  Check it out. Time for...

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Ep 12 | Why We Use the Divi Theme

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories More than 30% of websites on the internet are built with WordPress.  We personally love to use Divi by Elegant Themes.  In this episode, we share why.  What...

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Ep 11 | What My Days Look Like

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Do you really want to hear about my daily routine?  There are so many ways to go about it and I have learned so much from various people and wanted to share...

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Ep 10 | Ways to Increase your Visibility in Search

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Special guest Blake Denman joins today's podcast to talk about SEO and how to maximize your visibility.    We want to know what your biggest aHa moment...

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Ep 09 | Is it Time for a New Website?

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Before you go down the road of building a new website there are some things you should know.  This episode goes through some of those items.   Share in...

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Ep 7 | Don't let technology take you down

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Technology is always changing - that we know for certain.  But that doesn't mean it needs to be a source of stress for us.  I want to know - what platform to...

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Ep 5 | 4 Ways your Website can Help Your Business

Content Creation Email Marketing Organization Social Media Website Digital Marketing Therapy PodcastCategories Are you struggling with your website?  Leave us a comment below and we'll help you troubleshoot it! Do you have the website of your dreams?  Probably not. ...

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Ep 03 | Make More Time in your Day

Time is money, at least that's how the saying goes.  So how can you make more of it to get the job done and grow your business?  I'm sharing with you my best tips and ideas to help you organize your day, and not just for marketing!

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